
The rebound effect in building heating retrofits: Theory and empirical evidence
Trial lecture
Alexander Severinsen
Norwegian University of Life Sciences
School of Economics and Business
April 13, 2023
Source: Generative art, Open AI DALL-E
“Money saved from more efficient heating to fly to Spain”

Notes: EJ = exajoules
Source: IEA, World total final consumption by source, 1971-2019, IEA, Paris
https://www.iea.org/data-and-statistics/charts/world-total-final-consumption-by-source-1971-2019

Credit: Open AI DALL-E “Buildings invading the world”
Source: Global Status Report 2017, World Green Building Council https://worldgbc.org/wp-content/uploads/2022/03/UNEP-188_GABC_en-web.pdf

Paris agreement ambitions =
30% improvement by 2030


230 EJ
10% global saving from smart controls


Total potential ≈ 35-50 TWh
1 TWh = 1 000 000 000 kWh
Norwegian household ≈ 16 000 kWh - 25 0000 kWh
Source: Sandberg et al. Mål om 10 TWh energisparing i Bygningsmassen”, Praktisk økonomi og finans nr. 1/2022. https://www.idunn.no/doi/10.18261/pof.38.1.2
Solar scenarios according to Institute for Energy Technology (IFE), The Norwegian Water Resources and Energy Directorate (NVE) and The Research Center for Sustainable Solar Cell Technology (SuSolTech)

Changing a building system or structure after its initial construction and occupation
Source: “Self-portrait during a recent retrofitting project”
Credit: Open AI DALL-E
Energy efficiency is the use of less energy to perform the same task or produce the same result




$3 to $12

Magazine PSA from Newsweek, September 15, 1975. Artwork by commercial artist and Mad magazine contributor Jack Davis.
“A request” from The President of the United States, Gerald Ford. Ford Library Museum
The 1979 EIA report 📜
California Energy Commission. Technical Documentation of the Residential Sales Forecasting Model: Electricity and Natural Gas (staff report). Xerolith, October 1979.
Department of Energy. Model Documentation Report , Short Term Gasoline Demand Forecasting Model. Energy Information Administration, Office of Integrative Analysis. Xerolith, November 1979.
Department of Energy. Short-Term Energy Outlook. Analysis Report AR/IA/80. Xerolith draft, February 1980


…when a consumer buys a car that gets 30 mpg to replace one that gets 10 mpg, his price of gasoline per mile drops to a third of what it used to be. In all likelihood he will not be as sparing in driving his car as before. He may not take the bus any longer, or he may stop carpooling (Khazzom, 1980, p. 20)

The correspondance was quite hefty 📬
Khazoom (1989) about Lovins (1988):
“…precious little substance”
“…makes statements about facts, which are not supported by the evidence”
“…lack of command of the basics of economics”
Ín the midst of the debate the term “rebound effect” was born

The rebound effect occurs where an energy efficiency increase leads to an increase in the consumption of energy services1
Example from a newly thermally retrofitted home
Direct rebound effects
Indirect rebound effects

Credit: OPEN AI DALL-E “Endless shopping opportunities”
Case study: a newly thermofitted home
EPG)ESD)R)

| After upgrade (kWh/m² annual) | |
|---|---|
| Calculated consumption (C2) | 97 |
| Actual consumption (E2) | 102 |



Energy performance gap (EPG)
\[ EPG = {\frac{E2 - C2}{C2}} = \frac{102-97}{97} = 0.052 \text{ or 5.2% } \]

| After upgrade (kWh/m² annual) | |
|---|---|
| Calculated consumption (C2) | 97 |
| Actual consumption (E2) | 102 |
| Before upgrade (kWh/m² annual) | |
| Actual consumption (E1) | 170 |

Energy savings deficit (ESD)
\[ ESD = {\frac{E2 - C2 } {E1- C2}} = \frac{102-97}{170-97} = 0.068 \text{ or 6.8% } \]

| After upgrade (kWh/m² annual) | |
|---|---|
| Calculated consumption (C2) | 97 |
| Actual consumption (E2) | 102 |
| Before upgrade (kWh/m² annual) | |
| Actual consumption (E1) | 170 |
| Calculated consumption (C1) | 275 |



Adapted from Sunnika-Blank et al. (2012)
Elasticity rebound effect (R)
\[ R = 1- \frac{ln(\frac{E1}{E2})}{{ln(\frac{C1}{C2})}} = 1- \frac{ln(\frac{170}{102})}{{ln(\frac{275}{97})}} = 0.51 \text{ or 51% } \]

R, EPG, ESD)1


Haas and Biermayer (2000). Heating Austrian households.


In a year 2050 projection the rebound effect ≈ 20-28%
Policy counteracting
Source: N.H. Sandberg et al. / Energy and Buildings 146 (2017) 220–232
Brockway, Paul E., Steve Sorrell, Gregor Semieniuk, Matthew Kuperus Heun, and Victor Court. 2021. “Energy Efficiency and Economy-Wide Rebound Effects: A Review of the Evidence and Its Implications.” Renewable and Sustainable Energy Reviews 141 (May): 110781. https://doi.org/10.1016/j.rser.2021.110781
Brockway, Paul E., Steve Sorrell, Gregor Semieniuk, Matthew Kuperus Heun, and Victor Court. 2021. “Energy Efficiency and Economy-Wide Rebound Effects: A Review of the Evidence and Its Implications.” Renewable and Sustainable Energy Reviews 141 (May): 110781. https://doi.org/10.1016/j.rser.2021.110781
Economist define rebound effects as a price effect1


Credit: OPEN AI DALL-E “Digital art of almost 50 year old male saying thank you to the audience”